For users of the Vision Pro, immersive video capabilities are a standout feature, yet there has been a noticeable scarcity of content. Apple is allegedly embarking on a significant project aimed at changing this landscape by equipping a well-known sports stadium with technology to facilitate live streaming of games in immersive video through the Vision Pro.
Negotiations may allow Apple to live stream sports in immersive video
The Vision Pro by Apple delivers a range of unparalleled experiences that cannot be replicated on an iPhone, iPad, or Mac. One of the most remarkable experiences is immersive video, particularly captivating when it comes to sports.
The current challenge is that there is limited sports content accessible in immersive video, and what does exist is not live, featuring only brief highlight reels released significantly later.
It seems Apple has an answer: integrating sophisticated technology into a prominent stadium’s upgrade plans.
According to Marca, Real Madrid’s president Florentino Pérez has provided insights into the ongoing discussions between the club and Apple.
The iconic Santiago Bernabéu stadium of Real Madrid is undergoing an extensive renovation, and Pérez has recently discussed the recurring issue of the stadium’s capacity being reached.
The solution? Live immersive video streaming for Vision Pro users.
Here is a translated excerpt from Pérez:
Everyone wants to visit the Santiago Bernabéu, and that’s why we are in talks with Apple to allow fans to wear glasses and watch the match as if they were at the stadium. This will be the Infinite Santiago Bernabéu.
While Pérez understandably doesn’t delve into the technical details of the discussions with Apple, it’s evident that the vision is focused on providing live immersive video for Vision Pro users.
A successful immersive test could attract significant interest from other sports
Apple’s substantial investment in soccer is evidently paving new paths for the company as it strives to enhance immersive video for sports.
The ongoing renovations at Santiago Bernabéu may also play a pivotal role in creating opportunities for Apple.
Offering a live-streamed soccer match in immersive video would undoubtedly be a compelling feature for countless Vision Pro owners. Even more thrilling would be the possibility of expanding this innovative video capture technology to other venues and sports across the globe.
If Apple successfully demonstrates the appeal of immersive sports with Real Madrid, it could lead to increased interest from various teams and sports disciplines around the world.
A successful pilot project could trigger a wave of exciting developments in this domain for years to come.
Do you believe that live Vision Pro sports will gain traction? Share your thoughts in the comments.
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