To generate excitement for the upcoming second season, Apple has made the entirety of Severance season one available for free on the Roku Channel. With over 90 million users, the Roku Channel stands as one of the most prominent platforms for free streaming video content.
This initiative marks the first occasion that TV+ material has been accessible on a complimentary third-party streaming service. This strategy highlights Apple’s dedication to enhancing engagement and expanding the audience for its original programming.
All season one episodes will be accessible for free streaming on Roku until January 19. Additionally, viewers can enjoy a sneak peek of season two along with exclusive behind-the-scenes content. Roku users will also have the opportunity to take advantage of a three-month trial of Apple TV+, allowing them to dive into the second season as well.
Recently, a related promotion took place on the Apple TV app itself, where all TV+ content was available to stream for free from January 3-5, providing another chance for audiences to explore TV+ originals without the need for a paid subscription.
Severance season two has garnered enthusiastic reviews from critics, and Apple aims to maintain this momentum for a significant launch when the first episode debuts on January 17.
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