A touching new Apple holiday advertisement titled Heartstrings highlights the latest hearing aid functionality offered by the AirPods Pro 2.
The ad depicts a father’s journey from only hearing muted sounds as his family unwraps gifts, sings joyful tunes, and expresses their love, to being able to hear them clearly.
AirPods Pro 2 Hearing Aid Feature
This innovative feature was unveiled in September as a complimentary software update for the AirPods Pro 2.
Initially, users can undertake a clinically validated hearing assessment. This test leverages your AirPods and iPhone and can be completed by an individual in under five minutes. Test results are securely accessible in the Health app.
If hearing impairment is identified, the hearing aid mode can be activated. The AirPods will enhance the clarity of sounds from your surroundings. A personalized hearing profile is automatically applied when enjoying audio content, such as music or podcasts.
FDA approval rapidly followed.
This development is particularly encouraging, as it provides superior support compared to conventional over-the-counter hearing aids at a significantly lower cost, while equalling the efficacy of tailored hearing products for individuals experiencing mild to moderate hearing loss.
Heartwarming Apple Holiday Advertisement
The holiday advertisement was uploaded to Apple’s YouTube channel today. According to Apple, millions of individuals live with undiagnosed hearing loss.
For many of us, sound and our ability to hear are central to how we engage with the world around us. Unfortunately, people with hearing challenges often wait an average of ten years before undergoing a hearing evaluation and obtaining hearing aids. Consequently, millions remain unaware of their hearing difficulties and the support they need.
With the introduction of the world’s first comprehensive hearing health solution, users now have access to a Hearing Test that delivers scientifically valid results in mere minutes, along with the option to enable a clinical-grade Hearing Aid feature on their AirPods Pro 2—conveniently from the comfort of home.
You can view the brief video below.
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