Apple is set to unveil a new iCloud-based service known as “Confetti,” which will integrate with the iOS 18.3 Calendar app. Here, we’ll explore three potential benefits that Apple’s creation could offer over rival services.
What Is ‘Confetti’?
Recently, Mark Gurman from Bloomberg reported that the new iCloud service called ‘Confetti’ is expected to launch in the upcoming days. He mentioned:
The festive codename suggests the service will provide a fresh way to send invitations for parties, events, and meetings. Apple has long aimed to enhance its calendar app, and this initiative could signify the start of a larger upgrade.
Filipe Espósito, my colleague, was the first to uncover this service based on code from iOS 18.3 that indicated an ‘Invites’ application. It appears that Apple is close to rolling out this new feature.
According to the reports, ‘Confetti’ seems set to be a cloud-based tool embedded in the current Calendar app, and might also feature a separate iMessage application.
While other apps provide similar scheduling capabilities, here are three distinct advantages that Apple might introduce.
#1: Free and Ad-Free
I’ve tried various scheduling tools and apps throughout the years, but I’ve never found one that is both entirely free and free of advertisements.
This is understandable considering services must cover their expenses.
Apple, on the other hand, generates most of its income through hardware sales. Therefore, developing a new scheduling feature and providing it at no cost to Calendar users is a logical move.
#2: Effortless Multi-Calendar Functionality
By integrating the ‘Confetti’ feature with the current Calendar app, Apple can leverage one of its biggest strengths: the ability to aggregate calendars.
Users can create multiple calendars from various services all within the Calendar app, allowing for a cohesive experience. You can easily manage calendars from platforms like Google, Microsoft, iCloud, and more.
As ‘Confetti’ integrates into this system, it promises to enhance the user experience for those juggling multiple calendar services. Although apps like Fantastical already do this well, Apple’s solution will be available to its vast user base.
#3: Integration with the Photos App
One aspect I hope to see in ‘Confetti’ is integration with the Photos app.
Post-event, acquiring photos and videos from friends can be quite disorganized. Some individuals have started using AirDrop instantly, while others may opt to create a shared Google Photos album later and ask attendees to contribute.
The lack of a standard approach often leads to missed opportunities for sharing post-event memories.
With Photos app integration, Apple could allow attendees to share their pictures directly from the Calendar event effortlessly.
A new type of Calendar alert could even remind users to share their photos the day following a shared occasion.
Summary of Apple Calendar’s ‘Confetti’
Apple’s Calendar app has remained largely unchanged for quite a while, but that’s finally evolving. The ‘Confetti’ feature promises to be an exciting enhancement to the recent user interface improvements in iOS 18 along with the new Visual Intelligence capabilities in 18.3.
Once ‘Confetti’ launches, iPhone users will have a fantastic, cost-free tool to organize gatherings and meetings, integrated seamlessly into the OS—a noteworthy advantage.
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